Показаны сообщения с ярлыком consumerism. Показать все сообщения
Показаны сообщения с ярлыком consumerism. Показать все сообщения

понедельник, 8 апреля 2013 г.

1 dress/ 1 year

American designer with indian origin Sheena Matheiken launched the Uniform Project, pledging to wear one little black dress for 365 days as an exercise in sustainability and a fundraiser to support the Akanksha Foundation— a non-profit organization providing education to underprivileged children living in Indian slums. And for the next year, Sheena reinvented her uniform by accessorizing with vintage, handmade, reused, or donated pieces.

Sheena’s LBD was a button down reversible A-line, designed to be worn front to back or as an open tunic. The project is essentially a statement against overconsumption.

For now funds raised $103 378 = 287 kids in school.

The “Donate Accessories” link on the Year 1 dailies was originally introduced somewhat tongue-in-cheek. But during the course of Sheena’s challenge, U.P was bombarded with donations from all over the globe – from people’s personal wardrobes, from vintage stores and from independent ethical designers.