American designer with indian origin Sheena Matheiken launched
the Uniform Project, pledging to
wear one
little black dress for 365 days as an exercise in sustainability and a
fundraiser to support the
Akanksha Foundation—
a non-profit organization providing education to underprivileged
children living in Indian slums. And for the next year, Sheena
reinvented her uniform by
accessorizing with vintage, handmade, reused,
or donated pieces.
Sheena’s LBD was a button down reversible A-line, designed to be worn
front to back or as an open tunic. The project is essentially
a statement
against overconsumption.
For now funds raised
$103 378 =
287 kids in school.
The “Donate Accessories” link on the Year 1 dailies was originally
introduced somewhat tongue-in-cheek. But during the course of Sheena’s
challenge, U.P was bombarded with donations from all over the globe –
from people’s personal wardrobes, from vintage stores and from
independent ethical designers.